Zipvit launches direct trade accounts for bike shops - BikeBiz

Zipvit launches direct trade accounts for bike shops

Range includes the triple award winning ZV7 Energy Gel
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Staffordshire-based sports nutrition brand Zipvit Sport has now opened direct trade accounts for UK IBDs.

Founded in 1999, vitamin and supplement brand Zipvit went on to launch the Zipvit Sport range of endurance nutrition in 2009. The brand has partnered with many pro-teams, including Cervelo, BMC, Team RadioShack, AG2R and will fuel Fabian Cancellara and the Trek-Segafredo team throughout 2016.

Zipvit Sport has a complete range of energy and recovery products which have been specially formulated for endurance athletes. Included in the range is the triple award winning ZV7 Energy Gel which delivers double the carbohydrate energy of other brands. ZV7 Energy Gels are available in ten natural flavours, including three ZV7c caffeine gels and the ZV7n Nitrate Gel.

UK trade manager Miles Bailey said: “We are delighted to offer direct accounts at considerable margin. By working directly we can ensure specialist retailers, who often first introduce our product to new customers, are not competing against big online stores and supermarkets who work on smaller margins to grab market share from the IBDs."

Dealers interested in stocking Zipvit Sport should contact Miles Bailey on 01889 583560 or email trade@zipvit.co.uk

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