BikeBiz Bicycle and cycling retail news
Castore Sportswear has entered the world of pro cycling with a partnership with the Trek Segafredo WorldTour team.
Under the agreement with Trek Segafredo, Castore will become the official supplier of off-bike and gym clothing.
The partnership will provide riders of the Trek Segafredo men and women’s teams with a range of premium performance clothing to wear during transfers and working out.
“We’re delighted to be partnering with Trek Segrafredo on a collection of off-bike kit,” said Tom Beahon, Castore founder. “For professional cyclists, work doesn’t stop when they step off their bikes. They need the best possible apparel to help them meet their training and recovery goals. We’re proud to be able to fulfil their needs.”
Trek Segafredo will wear Castore as part of a multi-year partnership beginning in the 2022 cycling season. The team will wear Castore throughout the season, starting at the Tour Down Under through to the Classics and the Grand Tours.
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