Business

Partnerships, acquisitions and investment news throughout the cycling industry

Vittoria launches B2B bicycle tyre subscription service

Vittoria is launching Vittoria2GO, a B2B bicycle tyre subscription service. Vittoria2GO is specifically designed for bicycle leasing and rental companies, reducing uncertainty in operating costs while delivering on their client’s expectations, said Vittoria. Through the Vittoria2GO subscription model, companies can offer a premium product on their bicycles and participate in …

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Silverfish UK affected by US ransomware attack

Silverfish UK has been affected by the ransomware attack on US software company Kaseya, with its website and order processing system currently out of operation. No data was accessed or extracted as part of this attack, the distributor said, and it is working hard and as quickly as possible in conjunction …

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Decathlon UK inviting new partners to join marketplace

Decathlon UK is inviting new partners to join its marketplace, bringing together a specially curated selection of brands to help make sport more accessible. Thousands of new products will sit alongside Decathlon’s in-house products on decathlon.co.uk, enhancing its existing offer with technical and innovative products. This latest initiative from Decathlon …

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Raleigh Bike Parts partners with children’s bike accessory provider WeeRide

Raleigh Bike Parts has announced an exclusive partnership with WeeRide. WeeRide is a children’s bike accessory provider, known primarily for delivering the original front-mounted child and baby bike seats seats in addition to its tag-alongs. “The famed WeeRide seat is already the number one selling bike seat in the UK …

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BikeBiz July edition is now available

The digital edition of BikeBiz July is now available online. This month, we hear from BikeBiz Woman of the Year 2020 Clare Dewey, catch up with SixSixOne and Upgrade and sit down with Kids Ride Shotgun. This month’s sector guides are indoor training and power meters and cycle lights. ‘I’ve …

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Technology is key to success for IBDs, says Citrus-Lime

Citrus-Lime director James Steel has voiced his concerns for independent bike dealers that are yet to adopt extended payment and fulfilment options for customers. “The UK retail sector was undergoing a structural shift before the pandemic,” he said, “but the rapid uptake of digital services means retailers need to have …

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Bristol-based bike parts manufacturer reports 250% growth in online sales to US

Tru Tension has reported a 250% growth in online sales in the last year to the US. The Bristol-based bike parts manufacturer, which was featured on Dragon’s Den in 2018, expects to generate sales of £20 million over the next five years. Tru Tension was established by Chris Frappell in 2015 …

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New dates, new concept, new venue: Eurobike heads to Frankfurt from 2022

Eurobike is relocating from Friedrichshafen to Frankfurt from 2022. The move will once again reshuffle the cycling industry’s calendar, with the new iteration taking place from 13th-17th July. The first three days, reserved for the trade, will be followed by a ‘festival weekend’ open to the general public. It comes …

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Motion Forward launches to support UK bike fleets

Bike for Good and Vélogik have teamed up to launch Motion Forward, a partnership aimed at promoting expert maintenance and servicing ‘for a successful and well-used bicycle fleet’. The joint venture specialises in BTOB bike maintenance and aims to encourage more people throughout the UK to adopt cycling, both as …

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CUBE expands production site with new warehouse

CUBE has started the construction of an additional storage warehouse. The brand is currently running up against its storage capacity, it said, while further growth in the industry is expected in the coming years. To anticipate this growth, extra storage space is now being created. The new warehouse will be …

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