Features

In-depth opinions, analysis and interviews with the key players in the cycling industry

April 2024 edition of BikeBiz is out now

The April edition of BikeBiz is now live. Read the digital edition online here Never miss an issue, subscribe to BikeBiz for free here  Challenge the status quo According to the Oxford English Dictionary, diversity is defined as “the practice or quality of including or involving people from a range …

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Building connections: How Sisters in the Wild created a prominent bikepacking movement

Sisters in the Wild is one of the most prominent gravel and bikepacking focused groups open to women, trans, and non-binary people. Rebecca Bland speaks to UK founder Charlotte Inman. This piece first appeared in the March edition of BikeBiz magazine – get your free subscription here Gravel cycling and …

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GT Bicycles’ Josh Whiting on a new era for the brand in the UK

GT Bicycles has gone through a period of transition in recent times. Simon Cox speaks to UK sales manager Josh Whiting to learn about the developments and opportunities. This piece first appeared in the February edition of BikeBiz magazine – get your free subscription here Relocating the brand was a …

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In-house solutions: BikeBiz learns how Madison’s brands can benefit retailers

Madison is a stalwart in the UK cycle industry and its in-house brands have a long history, dating back more than 40 years in some cases. Daniel Blackham hears from Scott Longstaff and Olivia Smith about how each can benefit retailers This piece first appeared in the February edition of …

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Five minutes with: Jagwire

Jagwire has become a staple for many workshops in recent years. BikeBiz catches up with brand manager, Daniel Brauer This piece first appeared in the February edition of BikeBiz magazine – get your free subscription here Can you give us a little background on Jagwire? Jagwire is a family-owned company, …

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Made in France: BikeBiz visits Eovolt HQ in Lyon

Daniel Blackham heads to Eovolt HQ in Lyon to preview the 2024 range and learn about the brand’s plans for the future This piece first appeared in the February edition of BikeBiz magazine – get your free subscription here You could be forgiven for mistaking Eovolt as a relative newcomer …

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Uncompromising quality: BikeBiz looks at MAGURA’s product highlights for 2024

MAGURA has established itself as a market-leading player in the bicycle industry. BikeBiz looks at some of the brand’s product highlights ahead of the 2024 season. SPONSORED ARTICLE IN PARTNERSHIP WITH MAGURA This piece first appeared in the February edition of BikeBiz magazine – get your free subscription here MAGURA …

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How Whyte Bikes is engaging with a new audience while retaining its MTB roots

Whyte Bikes will always be synonymous with performance mountain bikes, but 2024 will see them engage with a wider audience. Rebecca Bland speaks to marketing director Matt Skinner about Whyte’s rebrand, new ranges and finding opportunity This piece first appeared in the February edition of BikeBiz magazine – get your …

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Opportunity knocks: Jack Lenox on opening E-Radicals

Cargo bike enthusiast Jack Lenox opened a new electric cargo bike shop in Lancaster called E-Radicals earlier this year. He chats to Rebecca Morley This piece first appeared in the February edition of BikeBiz magazine – get your free subscription here From saving money, reducing congestion, and staying active, the …

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Learning the ropes: BikeBiz visits Spokes People

BikeBiz editor Daniel Blackham is sent to Spokes People in Milton Keynes to complete Cytech Technical One This piece first appeared in the February edition of BikeBiz magazine – get your free subscription here The idea of sending BikeBiz to study the Cytech Technical One course was conceptualised by former …

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