Features

In-depth opinions, analysis and interviews with the key players in the cycling industry

Myagi: A knowledge supply chain

Richard Smith, EMEA regional director at Myagi, tells Rebecca Morley how the platform connects brands, distributors and retailers in order to share knowledge With the complexity of the cycling industry and the technical nature of the products within it, there is a need for more measurable ways to share knowledge …

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How have bike shops responded to COVID-19? Beyond Bikes

The current retail environment and the struggling high street has been well reported for a long time – with many figures pointing to a bleak picture for bricks and mortar stores in the UK. 2019 was described as the “worst year on record for retail” by the BRC, with total …

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What role can the bicycle play during COVID-19?

There’s no doubt the impact COVID-19 has had on every aspect of our lives, from our work, socialising and how, if at all, we travel. A bike, however, can still play an important part, to provide daily exercise and help key workers make essential journeys. And Brompton’s free home delivery …

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The Bike Club on its flexible subscription service and the importance of getting children cycling young

The Bike Club aims to provide high-quality, lightweight bikes via flexible monthly subscription. Founders James Symes and Alexandra Rico-Lloyd tell Rebecca Morley how it benefits families and why it’s important to get children cycling young Buying high-quality bikes for children to learn to ride can be expensive and wasteful, forcing …

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Keeping Insync with IBDs

Insync’s sales director Wayne Clarke tells Rebecca Morley about a new range of Coyote bikes that are exclusive to IBDs In an era of rising online sales, it is vital that IBDs are supported in any way possible. The service offered by independent bike shops simply cannot be offered on …

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How much has gender diversity improved in the cycling industry?

Rebecca Morley shares her thoughts after 18 months in the trade It’s clear to see how much women are underrepresented in the cycling industry. From events and festivals to meetings and factory tours, I constantly find myself in a male-dominated environment, where it can be very intimidating to walk into …

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Where will Londoners park their new e-bikes?

The e-bike trend is undoubtedly upon us. But, assuming it continues to grow throughout the UK, how will infrastructure in our capital evolve to accommodate? George Hosegood reports

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