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10,000 square-foot state-of-the-art store opening next month

Chain Reaction leaks new store details

Chain Reaction Cycles is to open its standalone physical store on Boucher Road, Belfast at the end of August 2011.

CRC confirmed it was opening a physical store after rumours circulated in the trade earlier this year.

Product from the commuter/city, kids, road, mountain biking, BMX, triathlon and downhill sectors will be available in-store.

The firm said: “With an uncompromising level of service from a team of highly qualified staff we will provide bike repairs, servicing, cycle fitting, gate analysis, performance fitting, cycle-to-work, maintenance courses plus online orders and collection.

“As well as ample parking our customers will also have an in-store lounge area we aim to foster a community spirit with a place to meet friends, catch up on the latest cycling gossip or chat about the latest high-tech gadgets.”

Address: Unit 1, Balmoral Plaza, Belfast, BT12 6HR

There will be more on this story in the upcoming August BikeBiz.

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