ATB appoints Gosling as Marin brand manager - BikeBiz

ATB appoints Gosling as Marin brand manager

Investment in brand resources continues with appointment of trade veteran
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ATB Sales has appointed trade veteran Clive Gosling as the UK brand manager for Marin Bikes.

The appointment comes as the brand has outlined plans to boost its human resources on the back of a cash injection from European investment firm The Minestone Group.

“This is a very exciting opportunity, Marin has always been such a strong player in the UK, but the market has become far more competitive in recent years and all brands need to up their game to remain strong," Gosling stated.

“There’s 25 years of pedigree and heritage that needs shouting about and some great products coming down the line, but short term I shall be helping the sales team focus on Marin’s spring promotion to get those tills ringing before the spring summer rush, and to capitalise on our stock position when other brands seem to have under ordered."

Ross Patterson, ATB’s sales and marketing director added “It’s great to have someone with Clive’s knowledge and experience on board, he’s been involved with cycle retailing for over 20 years, so will be able to help us tailor what we do perfectly to remain the IBD’s preferred supplier. We’ve never waivered in our commitment to the Independent Dealer channel and we hope to build on that further with Clive’s help."

Gosling starts immediately and can be reached at cliveg@atb-sales.co.uk

Look out for a further Marin profile in the May issue of BikeBiz.

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