Cycle Show Guide: Part Two - BikeBiz

Cycle Show Guide: Part Two

Need a guide to get around the show, or can’t make it to Earls Court?
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Bohle UK
Bohle UK will be showing off a bundle of new products at the Earls Court show, including the Schwalbe Kid Plus tyre – new for 2010. The new tyre uses well-proven puncture protection technology that’s based on the SmartGuard principle of Marathon Plus. And not only is Schwalbe packing in a high level of puncture protection for this Kids Plus tyre, but its also using the ‘Black ‘n’ Roll’ rubber compound – used by the Marathon Plus wheelchair tyres – meaning that unsightly skid marks on hall floors are a thing of the past. They’ll be sized 12 x 1.75 (47-203).

Also from the firm is the Dirty Dan – an all-new Mud tyre from Schwalbe. Replacing the renowned Black Shark Mud, the Dirty Dan is available as a XC version 26 x 2.00 and a DH version 26 x 2.35 in the super sticky Gooey Glooey compound on top of the special 2 x 67 tpi downhill carcass. The tall tread blocks bite into the soft mud and loose terrain and with the large gaps providing the necessary self-cleaning and braking traction. Meanwhile, specially angled side tread knobs ensure maximum grip for high speed cornering.
Bohle: 01952 602680

Jim Walker
Retailers seeking new bike brands should definitely swing by the Jim Walker stand. The distributor will be bringing its two latest signings – Eddy Merckx Bikes and SUNN mountain bikes. Legendary racer Merckx will be available to meet dealers on the trade day and is open to questions about the builds.

Company MD Ian Wilson tells BikeBiz: "Additionally, the London show trade days will see the official launch of the new 'JW d-ler' programme. This programme will give dealers the benefits of getting special stockist prices throughout the season, plus even more beneficial prices on brand packs that they stock-in by committing to a minimum amount. There will also be a new highly incentivised rebate scheme for dealers who are stocking-in a certain range of the JW products from their portfolio. Watch out for the new Trade Book available at the show."
Jim Walkers: 08707 528 777

Fisher Outdoor Leisure
The Herts-based distributor will have a commute-themed exhibition stand at this year’s Cycle Show. Focusing on all things commuter, there will be a wide range of products on display including the new Bspoke accessory range, new commuter helmets from Met, Smart Lunar and Polaris lights and the Hybrid bikes from the Norco VFR range.
Fisher Outdoor: 01727 798345

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