Madison is urging iceBike* attendees to take advantage of a hotel discount before the offer closes in less than three weeks.
Hotels are subsidised by Madison at a rate of £50 per night for visitors attending the iceBike* house show from Tuesday February 21st to 23rd. Bookings close in under three weeks.
As well as chance to see first-hand all the latest products from the Madison brand portfolio, iceBike* provides exclusive plenty of deals for retailers attending the show.
Madison said: " There are a huge variety of iceBike* offers across a huge variety of products, available exclusively to iceBike* attendees. We'll be releasing previews of some of these stunning iceBike* offers over the coming weeks, so make sure to register your attendance to make sure you don’t miss out on these fantastic deals."