Held alongside the London Bike Show, the London Triathlon Plus Show is being launched next February, running February 13th to 16th at ExCeL, London.
Organiser VOS Media, a subsidiary of Telegraph Media Group (TMG), will run the show in partnership with the publishers of Triathlon Plus magazine and TriRadar.com, Future.
Targeting experienced triathletes as well as those new to the sport, the show will exhibit new clothing, equipment and accessories, provide opportunities to meet world class triathletes, offer training advice, 1-2-1 assessments and information on events and training camps – all before the 2014 season gets underway.
Geraldine Reeve, VOS Media’s group show director, commented: “After the success and fast paced-growth of The London Bike Show, we are dedicated to replicating this success with the London Triathlon Plus Show. The Show will provide the perfect opportunity for exhibitors to get their products out to a large, engaged audience. Triathlon adds a new dimension to our offering at ExCeL and will attract a number of new exhibitors and visitors.
“Working closely with our owners, TMG, and Future we’ll be able to promote the show to a huge, nationwide audience and provide the triathlon industry with a show reaching current and potential triathletes.
“Over the last three years we’ve enjoyed a great relationship with Future and they’ve been a key partner in the success of The London Bike Show. We are excited to be strengthening our partnership and creating this brand new event for triathletes.”
VOS Media have recruited sales manager Dan Moseley to help develop the new show. Moseley previously worked as sales manager for TCR Shows, working on TCR and The London Running Show. He said: “I’m delighted to have joined VOS Media and to be working on this new exciting project. The partnership with Future will help us put together a very strong offering, and the timing of the event is perfect for the coming season. The timing will allow exhibitors to interact with triathletes and build relationships before the 2014 season gets underway.”
Dave Clutterbuck, Group Publisher at Future, added: “Future are delighted to be working in partnership with VOS Media to launch the London Triathlon Plus Show. As publishers of Triathlon Plus (the fastest growing Triathlon Magazine in the UK), and TriRadar.com we can’t wait to bring our products to life and offer triathletes a show which reflects the content they want – performance advice and the latest clothing and equipment.”
“The London Triathlon Plus Show will help the magazine and website fulfil their full potential and offer advertisers a fantastic benefit. We have worked closely with VOS Media over the previous three years on The London Bike Show and believe their events expertise, combined with our industry expertise will help create a fantastic experience for visitors and exhibitors.”