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Phil Bash joins ACT Lab's global sales team - BikeBiz

Phil Bash joins ACT Lab's global sales team

Bash will manage global accounts with an emphasis on the brand's China business
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ACT Lab, the independent third-party accredited laboratory that conducts safety and compliance testing for the bike and outdoor industries, has announced the addition of Phil Bash to its global sales team, effective immediately.

Bash previously worked at Polar Bottle as sales director, where he managed domestic, international, and custom/OEM sales. He has more than ten years’ experience in the bicycle and outdoor industries.

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“Phil’s supply-side experience with manufacturers in China, combined with his knowledge of consumer product compliance planning is ideal for this role,” stated ACT president John Bogler.

At ACT Lab, Bash will manage key global accounts, with a special focus on China sales through ACT Taicang, the largest of ACT’s Asia-based laboratories. The company additionally has labs in Long Beach, Calif., and Taichung, Taiwan, where it conducts product evaluation, research and development, auditing, and quality control services.

“Phil will take charge of sales in China and help our existing and new customers with the critical testing they need, whether they are sourcing products in China for export to North America, Europe or other regions, or manufacturing and selling products domestically within the Chinese market,” Bogler concluded.

With the addition of Bash, ACT Lab’s sales team consists of more than a dozen people managing the company’s testing services worldwide.

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