Core Bike Show 2015 is keeping on-site registration for the trade show open until 12.15 pm on Friday January 23rd.
The organisers said that pre-registration was due to close at noon on January 21st (yesterday) but due to unprecedented demand the site will remain open an additional two days.
The Core Bike committee commented: "We are delighted to keep registration open for a further two days. We have seen record pre - registration numbers so far with dealers attending from all over the UK.
"We have seen a significant number of new attendees register for 2015 as well as long standing customers and we can't wait to show them the latest product, talk bikes and have a beer.
"With new exhibitors such as Oakley, Gore, The Cycle Scheme and le coq sportif as well as amazing products from the original Core group we are really looking forward to a rewarding, busy and fun show. We started the marketing and PR campaign for the show earlier this year and have stayed in contact with the UK dealers throughout the season and it seems they have responded to this.
"Many thanks and see you at the Core show where the Core team, Exhibitors and Whittlebury Hall Hotel staff look forward to greeting you."