At the end of the Bikemagic survey, ‘lucy’ appeared instead of ‘lucky’: "Thanks for that, we will let you know who the lucy winners are."
James D was first on the case:
"Ooooh, hope I win a Lucy."
But Oxygen Chief doesn’t think he’s got space for another woman:
"Thing is, it would be nice to win, but where would I keep a Lucy? How big is the one they’re giving away, does anyone know?"
Cullen Ward, special projects chief at ATB Sales – and ex marketing supremo at BikeMagic – said he would also like one of the Lucy’s (presumably, BikeMagic has secured a job lot) but later revealed perhaps a bit more about his living arrangements than we wanted to know.
"I’ve got one on every toilet," he said.
More such festive fun at…