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Trade takes up the Rollapaluza challenge at event last night

Cycle industry goes head-to-head at Core

Distributors, dealers and manufacturers took each other on at the debut Rollapaluza event at Core Bike 2010 last night.

Company chiefs, journalists and retailers took up the Rollapaluza challenge, including Ison MD Lloyd Townsend, Windwave MD Peter Nisbet and Road.cc’s Dave Atkinson.

The event also saw Mario De Niro, the alter ego of Rod Woodward, entertain Core Bike attendees on the Sunday night.

BikeBiz’s show review – including product and pictures from the entertainment night – will be in the February issue, out soon.

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