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Cycle Show to host Business Conference for IBDs

The Cycle Show 2019 will play host to a new Business Conference for IBDs, ‘Show Me The Money’.

It will take place on the trade day of the show on 12th September 2019 at the NEC, Birmingham and is free to attend for all IBDs.

The conference will focus on delivering essential advice for bike shops, addressing the issues facing the UK retail sector and providing examples of best-in-class retailing from beyond the cycling industry.

“It has probably never been a more challenging time for cycle retailers, with economic and political upheaval impacting consumer confidence and spending patterns, while online competition and new international players continue to make the industry ever more competitive,” said Mark Faithfull, chair of the event and editor of Retail Property Industry.

Faithfull will be joined by representatives of the retail industry who have experience from some of Britain’s biggest brands including Halfords, Missguided and Bench. They will conduct talks that cover a range of topics, including how to optimise store location and design, maximise omnichannel retail potential and develop strong leadership.

There will also be a ‘personal’ focus to the day, with in-depth discussions on how to train and develop a brilliant workforce, and how to attract and retain customers.

The Cycle Show has said the business conference should form a complementary part of the day for trade visitors, offering the chance to hear and learn from a wide range of international experts at no additional cost.

The 11th annual BikeBiz Awards will be taking place in conjunction with the exhibitor after-party on 12th September. For sponsorship and promotion opportunities, please contact Richard Setters.

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