Zefal cuts distribution partners down to two - BikeBiz

Zefal cuts distribution partners down to two

Chicken CycleKit and Bob Elliot are now the go to companies for the brand for the UK trade
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Zéfal has announced it is ending its collaboration with Fisher Outdoor Leisure.

No other distributor has been appointed so Zéfal products are available to UK bike shops from now on by the two other distributors, Bob Elliot & Co and Chicken CycleKit.

Zéfal has been in the cycling industry for 135 years and offers a wide range of accessories with more than 200 products split across inflation, hydration, mudguards, lubricants and other bicycle accessories. Zéfal accessories are engineered and mostly made at their factory in France.

Grégoire Maupas, Area Export Manager said: “We have been very satisfied by our relationship with Bob Elliot & Co Ltd and Chicken CycleKit Ltd. By reducing our number of distributors it allows us to work closely with them and to better understand the needs of the British Market.”

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