Interbike has met a surge in demand for space by announcing it will open a further ballroom at the Mandalay Bay Convention Centre.
“More than 200 new brands will be exhibiting at the show this year and our sales department continues to be been inundated with booth requests,” said Pat Hus, Vice President of Interbike. “We’re glad to have been able to secure the new space and help these companies introduce their products to North America’s IBD’s.
"The ability to see new products and services continues to be one of the top reasons why retailers attend Interbike. In the 2013 Interbike post-show survey, 91 per cent of attendees said that Interbike helps them explore and discover new products, new product categories, new services and/or product trends.”
Harkening back to Interbike’s last year at the Sands Convention Center, the new area will be located on the lower level of the show in the same ballroom as event registration, and will be called The Lab (primarily showcasing new companies that have never exhibited at Interbike).
Interbike returns to the Mandalay Bay Convention Center beginning with OutDoor Demo in Boulder City, running September 8-9, 2014, followed by the Interbike Expo September 10-12, 2014.
A limited number of booths are still available for ‘The Lab’, and can be purchased directly through Interbike. Contact Andria Klinger, sales director at 949-226-5745 or via firstname.lastname@example.org.