The 30th anniversary of the show has already surpassed last year’s show in overall size. The 2011 total number of scheduled exhibitors is 750, representing more than 1,200 exhibiting brands, up from 730 exhibitors last year.
Included in that number are 198 new companies either exhibiting for the first time or returning to the show after a gap.
Interbike – to be staged in Las Vegas, September 12-16th – is currently at more than 300,000 net-sold square-feet, representing an increase compared to last year’s final show size of 295,000. Show management also added 140,000 square-feet to bring its sister show Health+Fitness Business into the mix, accommodate additional Interbike exhibitors and to add other show features such as the Circulus velodrome, new food courts, and expanded bike test ride areas.
Interbike is a business unit of Nielsen Expositions. Interbike begins with OutDoor Demo (September 12-13th) in Boulder City, Nevada, followed by the Interbike Expo, September 14-16th, at the Sands Expo and Convention Center in Las Vegas.