Product Promoter

Website Madison

Product Promoter

Field Based

Madison is the UK and Ireland’s leading distributor of cycle parts and accessories, and Sportline is the owner and distributor of Ridgeback, Genesis, Saracen and Adventure. We represent category leading products and brands across our portfolio.

As part of our continuous development, we are looking to employ three UK based regional Product Promoters to assist the sales and marketing teams both in bike shops and at events. The three territories are roughly split as South of the M4 (including London within the M25) and Channel Islands/Scotland and the border counties and Northern Ireland / South of the borders from Liverpool to Grimsby.

Role Overview:

  • Provide support to all dealers for shop demo or open day events, carrying out demonstrations, promoting the relevant brands at the dealer event.
  • Visit dealers to help implement in-store promotions and point of sale for all of our brands and help them re-merchandise where needed.
  • Coordinate with dealers and sales and marketing teams to communicate and implement custom and current in-store point of sale and in-store marketing support, as well as brand training.
  • Setting up brands at events, carrying out demonstrations and promoting the relevant brands at the events throughout the year.

To be considered for this role:

  • You will be a motivated, enthusiastic and highly effective communicator who enjoys regular travel within UK.
  • In addition to travel within your designated territory and beyond, there will be some travel outside the UK.
  • While you may not currently work in the bike industry, you will need a knowledge and passion for bikes.
  • A full UK licence is essential for this role.

To apply please email your CV and covering email telling us why you think you should be considered for this role and include your salary requirements to

Closing date: 31/01/22. This is a fantastic opportunity to join a dynamic and thriving company and further develop your career. To find out more about Madison and our parent company please visit

To apply for this job email your details to

In other news...

Wheelbase recruiting for various roles in new Coventry store

Wheelbase is currently recruiting for various roles in its new retail store, Wheelbase Midlands in …