South West Brand Specialist

Website Paligap

Paligap Ltd is the exclusive distributor of Stans No Tubes, Goodyear Bicycle Tyres, Cipollini, Ale Clothing and Kingud in the U.K and Ireland. An exciting opportunity has become available for a Brand Specialist to cover the South West territory. This is a unique and exciting opportunity to become an essential part of the business delivering first class sales and brand support to our customer base.

The Role:
Main responsibilities will include setting best practice for all of our brands in the market, maximising sales in existing dealers, signing up new dealers and growing business throughout the South West, Wales. You will also be actively involved in providing regular market feedback, providing training to dealers and be an integral part of any new product launches.

Reporting to:
National Sales Manager

Key tasks:

  • Maintaining and developing existing customer base as well as actively seeking new business opportunities
  • Daily field sales calls
  • Provide regular product training to customers
  • Monitoring competitor products and promotions and provide feedback to brand team
  • Provide weekly sales reports to the National Sales Manager
  • Achieve monthly, quarterly and yearly sales targets in line with company expectations
  • Representing the brands at key events in the UK and engaging directly with consumers

Successful Candidate:
The chosen candidate will go on to become an integral part of the business and as such will need to meet the following criteria:

  • Detailed product knowledge within the cycle industry (preferred)
  • Proven track record in sales
  • Excellent communicator, both verbally and in writing
  • Proven ability working in a busy, deadline driven, creative environment
  • Proven ability to initiate sales and proactively pursue
  • Self-motivated and well organised
  • Excellent data and literacy skills
  • Full U.K driving licence

Competitive salary package including bonus structure
Company van and fuel card, company mobile contribution
Benefits – 25 days holiday, Pension, Laptop

To Apply
If you would like to apply for this role, please supply a copy of your CV and a covering letter to We regret that due to the volume of applications we are only able to contact candidates who make it to the interview stage.

To apply for this job email your details to

In other news...

Criterium Cycles’ Richard Bowker on what cycle retailers can expect to see in 2022

Founder and director of Criterium Cycles bike shop in Edinburgh, Richard Bowker CBE, outlines what bike shops could look forward to as we kick off the new year