PxPixel
Selle Royal reps cycling industry at famed arts event - BikeBiz
Selle Royal Group will represent the cycling industry at the 2018 La Triennale Milano

Selle Royal Group is among those representing the bicycle industry at this year’s La Triennale Milano – the international exhibition of art and design in Milan, Italy.

This year’s show pays homage to cycling with a special exhibit called ‘’he Bicycle Renaissance’ – a celebration of the bike as a mode of transport and a piece of sporting equipment, as well as an object of design with high technological and engineering value.

GPR5_6273

The Italian headquartered-Selle Royal Group comprises of global cycling brands Brooks England, Crankbrothers, fi’zi:k, PEdALED and Selle Royal, all of which are displaying products at this year’s show, including the latest eZone e-bike saddle from Selle Royal and Infinito R1 Knit shoes from fi’zi:k.

Vice president of sales and marketing at SRG Nicolò Mannoni commented: “To have such an institution as the Triennale Milano honoring the humble bicycle is monumental. Selle Royal Group is delighted to be a representative of the industry at The Bicycle Renaissance exhibit as we are committed to the cultural cycling revolution in Italy. Design and innovation is in the DNA of our company, across all our brands.”

DSC01823

"With the new focus on sustainable mobility, the bicycle, which has always been an iconic object of design, returns to play a key role,” added president of the Milan Triennale Stefano Boeri. “Thanks to this simple yet extraordinary piece of equipment; sport, culture and design find a meeting point, which still proves to be irreplaceable today."

The Bicycle Renaissance is open now until 2nd April 2018 at the Triennale Milano. 

Featured Jobs

the cycle hub

Showroom Manager

The Cycle Hub I Dubai, United Arab Emirates I Competitive Package & Bonus I Date Published Tuesday 26th June 2018

Giant St Paul Logo

Bike Fitter / Sales Person

Giant St Pauls I City of London I Salary: Negotiable Dependent on Experience I Date Published Thursday 21st June 2018

CRC_Logo_620x349-1

Bike Technician

Chain Reaction Cycles I Ballyclare I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018

Canyon_Logo_1(1)

Brand Content Writer

Canyon Bicycles GmbH I Koblenz, Germany I Salary: Up to €38,000 I Date Published Tuesday 3rd July 2018

CRC_Logo_620x349-1

Retail Sales Advisor

Chain Reaction Cycles I Belfast I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018