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Yellow Jersey scores major event partnership with Nirvana - BikeBiz

Yellow Jersey scores major event partnership with Nirvana

Yellow Jersey Insurance has partnered with global event travel company Nirvana to support its insurance offering to customers.
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Yellow Jersey Insurance has partnered with global event travel company Nirvana to support its insurance offering to customers.

On December 1st, 2017, Yellow Jersey became Nirvana’s sole insurance company, supplying Nirvana customers with a range of insurance services including race fee cancellation, bicycle and travel insurance.

Nirvana specialises in organising bespoke travel, accommodation, race entry and logistics for athletes travelling across the world to take part in a range of sporting events but with a focus on Ironman and ITU triathlon events.

Yellow Jersey will be offering Nirvana customers event fee cancellation insurance, which is included in Nirvana’s Ironman packages, optional bicycle insurance if they are travelling to a triathlon or duathlon, travel insurance for a wide range of worldwide sporting events as well as looking after Nirvana’s commercial insurance.

MD of Yellow Jersey Ryan Georgiades said: “We’ve known the guys at Nirvana since we launched as we are both partners of British Triathlon and we’ve been talking regularly about how we could make things easier for Nirvana customers to get the best insurance for their races. To be able to purchase the necessary insurance via their website while they are booking their race package makes everyone’s lives easier and enables us to be front of mind for athletes when they are booking their race. We’re excited to be launching this partnership and look forward to this relationship growing as both businesses expand.”

Business development manager at Nirvana Jonathan Snodin added: “We are constantly looking to improve the service we offer our customers and this partnership with Yellow Jersey is another step in the right direction. The Yellow Jersey team are all potential customers themselves so they get what we do and the importance of taking the stress away when you’re training for big events. Their range of products is exactly what our customers need and they have been able to build policies to match what we’ve been looking for. The last thing our customers need is to be worrying about what ifs when they are travelling to race so it’s great to have Yellow Jersey on board.”

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