In 2019, the 28th edition of Eurobike is once again assuming a leading global position – more than 1,400 exhibitors will show their latest ideas, start-ups will display their skills as pioneers and award winners will present their high-calibre products.
“The bike industry is in a process of constant change and it is exciting to see where the Eurobike journey takes us each year,” said Eurobike show director Dirk Heidrich. “We are delighted by the fully booked exhibition halls that offer a port of call for all those with an interest in bikes.”
The show will take place from 4th to 7th September and will have a special cargo bike area with 32 specialists. This year will see an entire Start-Up Day on 4th September, dedicated to new businesses and innovations in the bike industry.
“The breadth of products on offer at Eurobike is unique on the international stage,” said Heidrich. “In particular, the on-trend topics of pedelec and e-bike, urban mobility and digitisation mean that there are many new companies and products with a high level of innovative force to explore.”
The press conference today previewed a number of trends in the bike and accessories range.
Heidrich was present, as well as Andrea Reidl, journalist and expert on cycling and sustainable transport concepts, and Bernd-Uwe Gutknecht, ARD sports reporter.
The ‘Steps’ e-muli cargo bike has a folding basket, clear, plain styling and integration of the new Shimano drive. With an innovative steel frame made for different situations in urban traffic, the ‘Stadtfuchs’ from the Magdeburg-based start-up Urwahn stands out from the crowd. The integrated LED light system comes with functional support from an in-built GPS tracking system.
The Rickshaw bicycle has been developed to provide mobility for people not capable of being independent road users. There also a number of inspiring safety features – one of them being the good visibility through the canopy.
Many people are talking about e-scooters at the moment, and the large wheels of the AER 557 adult electric scooter make it “feel considerably safer than its smaller counterparts”. In addition, the sturdy frame construction provided by the British company adds to the dynamics of the ride.
The ‘Asfalt LR’ from the Swiss start-up Asfalt impresses with its finish, love of detail, quality of the joints and integration of the cables. One of the two batteries can be removed to reduce weight for shorter trips. The e-bike weighs between 17.5 and 19 kg. The ‘MCR 9 RDO’ has the features of a full-suspension mountain cleanly integrated. The US manufacturer, Niner Bikes, combines them with drop handlebars and the handling of a gravel bike.
With its ‘WI.DE’ gravel bike, the Swiss firm Open Cycle has set a new benchmark, the bike from Switzerland features extra-large tyres and meets the technical challenges imposed by factors such as achieving the ideal chain line.
This year Simplon is presenting road bikes with and without a drive. The model Pride may be regarded as a “revolution in the road bike segment”. Its unique cockpit concept integrates all the cables, offers minimal drag and allows for a large number of ergonomic configurations. Simplon’s model Kiaro is now performing with extra-boost. The Pmax version contains a minimalist low-resistance motor on the rear hub as well as an ‘invisible’ battery in the downtube.
With ‘Kiox’, the manufacturer Bosch is presenting a compact colour display that now links the rider with the digital world as well via the smartphone app ‘eBike Connect’. As from the model year 2020, Kiox users can also acquire the new premium function ‘Lock’, a digital supplement to the mechanical lock.
Fox Factory has its ‘Fox Live Valve’, the smart system that reads the terrain and makes setting changes to fork and shock brings extra safety for its riders and allows them to concentrate on the trail. The hydraulics of the Magura ‘Cockpit Integration’ are concealed in the handlebars – which increases resilience.
This year also sees the return of the Eurobike Festival Day with a varied programme of events. picks out some of the highlights for visitors: “Alongside the balance bike circuit for the youngest guests and the Demo Area for those a little older, there will be some 1,000 bikes available to test on the Festival Day,” said Heidrich. “Additional attractions include spectacular shows by the professional BMX riders and the Dirt Jump during the Silver event of the FMB World Tour.”
The 28th Eurobike show is open only to trade visitors and accredited journalists from 4th September until 6th September 2019. The Festival Day on 7th September is intended for all bike fans. Eurobike is open every day from 09:00 to 18:00. For more information visit www.eurobike.com.
You can read more about the show in our August edition of BikeBiz.