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Motitech to support 12-hour virtual cycling marathon ‘Pedal for Pudsey’

Motitech will this year be supporting Wiltshire Heights in its Children in Need charity event called ‘Pedal for Pudsey’.

The event is a 12-hour stationary cycling event taking place at the care home in Bradford-On-Avon on 15th November from 8am to 8pm.

Pedal for Pudsey will see the Wiltshire Heights residents, staff, friends, and family members, take turns to virtually cycle through over 1,900 virtual locations using Motitech’s video concept Motiview, a video projection that plays whilst the person pedals (with hands or feet, depending on mobility).

“We are proud to support a wonderful initiative by the team at Wiltshire Heights,” said Jan Inge Ebbesvik, president of Road Worlds for Seniors at Motitech. “At Motitech, we are passionate about promoting the capabilities of seniors, who, when it comes to physical activity, are often underestimated.

“We hope that the Pedal for Pudsey event will act as a catalyst, and encourage other care homes around the world to explore ways in which older people can become participants in wider social change and charitable events.

“It is amazing to see the effect that our concept is having on residents and is one of many brilliant examples of how Motiview can play a part in creative and innovative community events such as this.”

Libby Miles, client services manager at Wiltshire Heights, said: “We are incredibly proud of our residents here at Wiltshire Heights Care Home. We have some very keen cyclists in our team who are raring to go and we’re really looking forward to seeing how far we can cycle to support Children in Need.

“Not only will our residents benefit from taking part in physical activity and being more socially engaged, but they will be fundraising for an incredible cause, in turn helping shape the future of those young people that are most in need for years to come.”

You can find out more about Wiltshire Heights Care Home’s Pedal for Pudsey fundraiser here.

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