New UK-made brand Louri hits market - BikeBiz

New UK-made brand Louri hits market

New UK-made cycle accessory brand Lourí is now available for pre-sales on the parent company’s website, Cyclorise.com.
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New UK-made cycle accessory brand Lourí is now available for pre-sales on the parent company’s website, Cyclorise.com.

Lourí has created a range of hand-made straps designed to facilitate packless cycling. Cyclists can mount inner-tubes, Co2, jackets, water bottles and more to their frame or saddle with the aid of an elasticated pre-load system for simple installation. Initially launching with two models in black, the brand plans more models and colours in the near future such as more strap designs and packless hydration solutions.

Cyclorise co-owner Siân Dibley said: “The appeal of heading out on your bike without a riding pack is a draw for an increasing number of cyclists. We listened to our existing customers and created Lourí to satisfy their needs. I am so proud Lourí is made in the UK and represents not only quality and high-function, but good value for money.”

Lourí products are available now on Cyclorise.com for pre-sales with an estimated lead time of ten weeks.

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