BikeBiz Bicycle and cycling retail news
There’s only seven days until Zyro launches its debut Show Day, open to its account holder base.
Taking place on Wednesday January 18th at Rudding Park Hotel, Harrogate, Yorkshire, the Show Day has arrived off the back of its annual Open house event and will include chance for dealers to get up close and personal with the very latest from the likes of Altura, Abus CatEye, PowerBar and many more brands from the distributor.
Zyro’s latest brand signings – including SQ Lab and XeNTiS – will be at the show, while all guests will receive a goody bag and chance to win prizes.
www.zyrob2b.co.uk/zyroshow.aspx
Zyro’s own brand Altura Technical Bikewear has launched a series of five sportive events for 2012.
The events are all based in the South of England and are a mix of established sportives and brand new events which will be open to all.
“The Altura Sportive Series is an exciting development for our brand and a fantastic way to communicate with our customers,” commented Altura marketing manager Robin Puplett. “The events spread from March to November so will give riders something to aim for in 2012 and keep everyone motivated to ride their bike. See you there!”
For dates, locations, routes and entry details visit: www.alturasportiveseries.co.uk
