Padded Cell’s details will soon be included on Eastpaks extensive BMX consumer press adverts.
Padded Cell rep James Hitchcox, a rider already sponsored by Eastpak, will be showing the bag range with immediate effect.
"The East bags rule and so does this deal," said Mark Malone of The Padded Cell, importer of Odyssey, Sputnic, Super S***, Elite Footwear and Manmade Clothing.