Anomaly Action Sports has announced the addition of Jeff Gilberti to its executive team, in the newly-created position of executive vice president of business development.
Gilberti is a veteran of the bike and snow sports industries, and will direct Anomaly's North American sales efforts and work closely with its board.
"What drew me to Anomaly's Shred and Slytech brands is their focus on developing best-in-class technologies and their mission to create an outstanding, customer-focused operation," said Gilberti.
"I was compelled to join this great young company because of the spirit, drive, and commitment of each of the individuals in the organization."
Most recently, Gilberti served as senior vice president at Fox Head. He also held senior positions at Toms Eyewear, Burton Snowboards' Anon Optics and RED Helmet divisions, Spy Optics, and Smith Optics.
"There could not be a better time for Jeff to be joining our company," adds co-founder and CEO Carlo Salmini. "We have an amazing plan that will set us apart and we look forward to Jeff's contribution to making Shred and Slytech the brands of the future.