VEE has announced the appointment of its latest hire, sales agent Johnny Milton.

VEE Tire Co has appointed Johny Milton as sales agent for Scotland and the Borders.

Milton has worked within the cycling industry in all capacities and brings his wealth of knowledge and experience to new customers in Scotland and the Borders.

“Johny has a great understanding of our products and the way we do business,” commented the VEE Tire Co. team. “His understanding of the Scottish market and what our and ultimately his customers expect means that they will enjoy doing business with him whilst benefiting from his in depth industry knowledge.”

“Understanding both sides of the ‘counter’ and also being a man on the ground enables us to interact at all levels” added the marketing team. “It is important to understand your market place with individuals that are respected in their territories.”

“VEE Tire Co. is continuing to push forward on its ‘direct to IBD’ approach by offering higher margin than any of their counterparts, I am excited to work with them,” commented Johny Milton on his recent appointment.

For more information on the range of tyres offered by VEE Tire Co. call 0121 661 9498 or email 

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