Leicestershire brand Velobici, profiled in May's BikeBiz, has since unveiled two new jerseys, the only on the market to pay homage to 1948 Olympic track and road heroes Tommy Godwin and Bob Maitland.
On recommendation from Godwin himself, the Bob Maitland is grey with white short sleeves to reflect Bob’s style of wearing darker clothes, and the Tommy Godwin is beige with black short sleeves.
Both are made in the UK and are entirely seamless with a quarter zip, a rear drop back hem, rear buttoned ride pocket and are made from 100 per cent organic extra fine, high quality Merino wool from South Africa. The rear pocket also has a purl stitch Union flag to reflect Olympic glory and each hem has the rider’s name embroidered on it. A specially commissioned swing tag accompanies each jersey to give the wearer an overview of the riders’ palmares.