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Raleigh UK has announced an exclusive distribution agreement with Proper Cleaner by Guy Martin for the UK and Ireland.
The cleaning products are environmentally friendly, easy to ship, use fewer materials and produce less waste, Raleigh has said, with consumers only needing to purchase a single bottle and replacement sachets.
Lee Kidger, parts and accessories business manager, said: “We are delighted to be working with such a forward-thinking company as Proper Cleaner by Guy Martin who puts the consumer at the forefront of its product development. Its brand ethos around sustainability is one we share and one that is taking more focus from us here at Raleigh UK. The entire team at Raleigh is excited to be driving the brand Proper Cleaner by Guy Martin in the UK cycle industry.”
Andy Spellman from Guy Martin Proper said: “Guy and myself are really happy about the Raleigh tie in for Proper Cleaner. On a personal level, I’m not saying I’m an old boy, however, when I think of iconic and British push bikes from my youth, it’s always the Raleigh Burner and Raleigh Chopper that come to mind. It’s pretty cool and a privilege to know that Proper Cleaner is going to be a part of Raleigh’s incredible history moving forward and that Raleigh is thinking the same as us – why would you ship water, it’s crackers!”
Proper Cleaner is a reinforcement of Raleigh UK’s promise to bring the “best brands, first-class logistics, support and best availability to retailers across UK and Ireland”. Raleigh currently offers further support to IBD customers with the P&A Partner Scheme which offers greater margins, point of sale solution and free delivery six days a week.
Raleigh UK’s managing director Pippa Wibberley said: “We are constantly looking at new ways to offer support and value to the IBD network here in the UK, making changes such as Saturday delivery reinforces our promise to support our IBD partners with industry-leading service and logistics. Our focus is to be a one-stop shop for parts and accessories and to keep driving forward with the best brands, availability and service levels giving our partners the tools necessary to deliver a first class experience to the consumer.”
For further information on Proper Cleaner, Saturday delivery or the P&A Partner Scheme please contact sales@raleigh.co.uk or 01773 532600.
