There's a double page spread in the July/August MBUK that features such bargains as:
CoolMax cycling jacket: £9.99
CoolMax cycle jersey: £5.99
Cycle carrier: £19.99 (shown without a number plate board, ie illegal fitment)
20-function cycle computer: £3.99
Sports shades: £2.99
There's also a dual-suspension, alu-framed MTB - brandname: Kraken - for £159.99.