Cycle and Leisure Show Preview

PART THREE
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Ison Distribution A40

The Maltings Warehouse, Prospect Row, Cambridge, Cambridgeshire, CB1 1DU.

Tel: 01223 213800 Fax: 01223 568361

sales@ison-distribution.com

www.ison-distribution.com

Take a break and enjoy some of of what you pedal! Meet, talk and watch riders from the New 2001 Identiti-Relisys Team and from the KHE BMX World Team. Riders at the Cycle and Leisure show for your entertainment include:

Identiti's Mark Cornick, Ady Bright, Kelli Selone, Carl Hemsley, Chris Fryer, and KHE's Ullrich Kittel from Germany and Paul Gyenes from Hungary. KHE's Paul and Ulrich are taking their chances doing their BMX Flatland things on the teeny weeny 5 foot high Fashion stage. Team Identiti-Relisys Trials rider Chris Fryer, will be carrying out Trials demonstrations on the Ison stand throughout Sunday and Monday. Team Identiti-Relisys jumping demonstrations will be performed by Mark, Carl and Ady at the bike test area during the show. So, remember to take a few moments break from hustle and bustle of the bike business to cheer those guys on at the Bike Test area, the Fashion Stage and on the Ison Stand#A40.

Jenson Bikes Ltd. D70

1 Badminton Road Trading Estate, Yate, Bristol, BA15 1EZ.

Tel: 01454 326 727, Fax: 01454 326 724

Jem@EVDGroup.com

Formula One Driver, Jenson Button has endorsed our range of Bicycles, Electric Bicycles and Skate Scooters. The products, only available through a select reseller program, are fully supported to appointed key dealers. Please visit us on stand D70 to review and test these products and discuss opportunities in your area.

Kestrel Engineering CP51

Units 9-11, Dartmouth Buildings, Fort Fareham Business Park, Fareham, Hampshire, PO14 1AH.

Tel: 01329 233443 Fax: 01329 284148

alan.s.walker@talk21.com

Kestrel will have on show many products from its wide range. Repair stands with cycles installed for dealers to test and wheel lacing and truing equipment will be available. Display equipment will include individual floor stands,multiple and speciality stands for all sizes of cycle. We also do a fine range of frame,wheel and tyre displays. We will have details available of the various cycle storage and parking systems we can offer.Bespoke display stands and solving display problems are our speciality so if you need some help come in and see us and collect your free catalogues. Personnel: Alan Walker and staff.

Kettler (GB) Ltd. B50

Kettler House, Merse Road, North Moons Moat, Redditch, Worcestershire, B98 9HL.

Tel: 01527 591901 Fax: 01527 62423

kettler@btinternet.com

www.heinz-kettler.de

Leisure Systems International Ltd. (LSI), see Creative Health Products D60

Livingstones A62

12 Castle Road, Rowlands Castle, Hampshire, PO9 6AS.

Tel: 02392 413333. Fax: 02392 412228.

mail@adsonwheels.eu.com

www.electricbikes.tv

Stand 62a will have two electric kit systems on display and for test riding. 1) The BIKIT system - pedal assist, front wheel friction motor. Motor and battery ' quick release system' allows easy removal for security, service and charging. Fits to most bikes. 2) US pro drive- Rear hub motor, variable speed throttle, fits most adult bikes, 32 & 36 spoke fitment. Kits and fitted systems available.

Madison Cycles plc

HA7 4EA F40 F30 A73

Buckingham House East, Buckingham Parade, The Broadway, Stanmore, Middlesex, HA7 4EA.

Tel: 0208 385 3385 Fax: 0208 385 3443

Help.Me@Madison-Cycles.com

A full display of all brands exclusively distributed by Madison, including RockShox, Shimano, Kryptonite, DT Swiss, Giro, Bell, Blackburn, Elite, Profile, fizik, Innovations, Rhode Gear, Park Tool, and many more. PLUS a selection of unrepeateable offers on genuine best sellers that could make

this visit the most profitable couple of hours of your year. These offers are available ONLY for orders placed in person at the Madison stand. We also launch Ridgeback 2001, and show Rocky Mountain and ZAP electric scooters for

the first time.

Magnum Lock Ltd. CP12

PO Box 1021, Ramat-gan, Israel, 52246,

Tel: 00 972-3-678 1617

Fax: 00 972-3-5749625.

mega-lok@inter.net.il

THE U.K'S LEADING LOCK DISTRIBUTOR is a goal not out of sight for Magnum Lock. With a design brief of creating a comprehensive range of high security products at competitive price points, to suit all two wheel vehicles, Magnum can guarantee any retailer a healthy margin with uncompromised quality.

MEDIA AND BUYERS LOUNGE C40

Micro Cycles, see Ripping Motos D50

Middleburn Ltd. D80

Bentley Park, Blacknest Road, Blacknest, Alton, Hampshire, GU34 4PX.

Tel: 01420 23832 Fax: 01420 23796

Mission CP46

PO Box 273, Tonbridge, Kent, TN12 9ZL.

Tel: 01732 849666. Fax: 01732 875415.

info@missioncycles.co.uk

www.missioncycles.co.uk

Having been established since 1984 mission have become a premier supplier of accessories to the cycle industry. As well as a major importer of specialist cycle equipment. Our growing portfolio includes a wide range of products from: Scooters, unicycles, trailer bikes, child carriers, cargo trailers, trikes, tandems, BMX and trials bikes. We pride ourselves on supplying new and innovative products to an ever-changing market. So come and see whats new for 2001

MMA B20

Unit 17, Cillefwr Industrial Estate, Anthony Way, Carmarthen, Carmarthenshire,

SA31 3RB.

Tel: 01267 234369 Fax: 01267 234192

mma.cycle@btinternet.com

Mountain Cycle UK C48

Luton House, Margeret Street, Penkridge, Staffordshire, ST19 5AA.

Tel: 01785 715976 Fax: 01785 715976

www.mountaincycle.co.uk

MV Sports & Leisure A30

35 Tameside Drive, Castle Bromwich, Birmingham, West Midlands, B35 7AG.

Tel: 0121 748 8000. Fax: 0121 748 8011

sales@mvsports.co.uk

What can the best character brands do for your business? Products include

Harry Potter, Barbie, Thomas, Bob the Builder, Robot Wars and Butt Ugly Martians. Superb design and healthy retail profit margins, MV has to be the first choice. So if you want fast moving stock, move-it with MV.

Multimedia IT Ltd, see ACT stand CP23

NEW PRODUCTS CP25

Orbit Cycles C43

Unit 18-19, City Road Trading Estate, 295 City Road, Sheffield, South Yorkshire, S2 5HH.

Tel: 0114 275 6567 Fax: 0114 270 1016

sales@orbit-cycles.co.uk

www.orbit-cycles.co.uk

Orbit Cycles are best known for their range of touring bikes, but also produce racing bikes and tandems, retail £500-£1500. We have several new models, including a race bike with mudguard clearance, and a versatile fast tourer. We have a greatly expanded accessory range including a comprehensive selection of Schwalbe tyres and tubes. We are also the UK distributor for Tubus racks, Lightspin dynamos and a good range of saddles. We are now the sole UK distributor for BOB luggage trailers (Yak and Coz models) and we have them in stock too! We also have 2-wheel luggage trailers, starting at £99 retail.

OSC Ltd, see Ronhill Sports

Oxford Products Ltd. B31

Station Industrial Estate, Kidlington, Oxford, Oxfordshire, OX5 1JD.

Tel: 01865 841400. Fax: 01865 841500

sales@oxprod.com

www.oxprod.com

Top Brand Spreads Its Wings. Probably best known for its unique range of locks, Oxford Products is also the UKs leading distributor of cycle helmets, with over 140,000 sold every year. With the birth of their all-new Bicycle Division, this show sees the re-launch of Oxford into the UKs IBDs with a new range of immaculately packaged products. The steadily increasing product portfolio now also includes a full range of lighting and reflective products, bottles, pumps, computers, multi-tools, winter clothing and multi-packs. Lots more to come

Pacer Leisure Ltd. CP18

19/21 Denmark Street, Wokingham, Berkshire, RG40 2QF.

Tel: 0118 977 2032. Fax: 0118 989 1490.

sales@inliners.co.uk

www.inliners.co.uk

Park Life E12

2 Downley Road, Havant, Hampshire,

PO9 2NJ.

Tel: 02392 451900 Fax: 02392 451900.

parklife@virgin.net

Pendle Engineering Ltd. CP19

Pendle Industrial Estate, Southfield Street, Nelson, Lancashire, BB9 0LD.

Tel: 01282 699555 Fax: 01282 612904

info@pendle-eng.co.uk

www.pendle-eng.co.uk

Polaris E20

O Block, Bolsover Enterprise Park, Station Road, Bolsover, Nr Chesterfield, Derbyshire, S44 6BH.

Tel: 01246 240218 Fax: 01246 241560

polarisltd@aol.com

www.polaris-apparel.co.uk

High quality innovative clothing which is multi-functional for today's demanding sports environment. Leading the way for 2001 with three new contemporary collections including ELLE a women specific range, BIKEPACS Hydration systems and the B.A.S.E range specifically designed for the entry level cyclist. A new look with original designs, contemporary colours and competitive prices.

Powabyke Ltd. CP36

6 Riverside Business Park, Bath, BA2 3DN

Tel: 01225 443 737 Fax: 01225 446 878

Powabyke now have the largest range of electric bikes of any manufacturer in the world. In all we have ten models and sizes. With retail prices from

only £499.00, we have a bike to suit everybody's needs and pocket. With sales of over 5000 bikes last year, Powabyke is far and away the most

popular electric bike in the UK.

Raleigh Parts & Accessories B40

Willow Drive, Sherwood Business Park, Annesley, Nottinghamshire, NG15 0DP.

Tel: 0115 942 0202 Fax: 01623 753 688

www.raleighbikes.com

Raleigh Parts & Accessories is the leading name in cycle parts. New distributors of Rond-Magura, Vetta and Outland join the biggest brands eg Diamondback, Maxxis, Diadora, Lookin, KMC, Continental, Shimano, Magura, Avenir, Phillips and Raleighs own products. Our next day delivery service gives you a highly reliable service AND at competitive prices. Come to o discuss how we can grow our businesses together, and make sure you see our new Matrix helmets and Phillips wheeled products.

Raw Experience Ltd. E10

Tarzan House, Jane Street, Edinburgh, Mid Lothian, EH6 5HE.

Tel: 0131 467 6467 Fax: 0131 467 5467

info@rawraw.demon.co.uk

RBS Performance Equipment Ltd. F80

65 Portsmouth Road, Horndean, Hampshire, PO8 9LH.

Tel: 02392 594646. Fax: 02392 596464.

rbs.perf.equip@ndirect.co.uk

www.rbsbikes.co.uk

Principia frames, hand crafted in Denmark; Gipiemme wheels and saddles; Aquaman wetsuits; Ultrasports, German sports nutrition;

Modolo handlebars; FRM stems, seat posts, headsets, cranks, bottom brackets; Sixtus muscke care; Bioracer bike fitting system. Your source for the ulitimate in race proven competition equipment. If its something exotic, the chances are that you will find it on the RBS stand.

Ripping Motos D50

Rocklands, Exeter Road, Kingsteignton, Devon, TQ12 3HX.

Tel: 01626 355511 Fax: 01626 330660

info@rippingmotos.co.uk

Ripping Motos are sole importers of Micmo cycles. We are re-launching Alpinestars cycles as sole conncessionaire. This is an exciting and stylish range with large profit margins. Alpinestars also have a range of clothing which is available through us. Interested in becomming a dealer? Come and see us.

Rixen-Kaul, see Greyville, A20

Ronhill Sports AP23

Redfern House, Dawson Street, Hyde, Cheshire, SK14 1RD.

Tel: 0161 366 5020. Fax: 0161 366 9732

marketing@ronhill.com

www.ronhill.com

Roof Box Company, The CP26

Unit 1a, Toll Bar Estate, Sedbergh, Cumbria, LA10 5HA.

Tel: 08700 766326. Fax: 015396 21886

info@rbc-wholesale.co.uk

www.roofbox.co.uk

We will be presenting the full BWH KOFFER bike box range, including the best selling BIKE SAFE and Touring Box. The Touring Bag, new to the UK market this season, is a compromise between full box and bag, with an RRP of £149.95 and plenty of margin for you. There will be Atera bike carriers of all kinds, and other cycle and leisure opportunities for a profitable summer season. In attendance: Robin Archer, Martin Gray

RSI (Cycles & Motors) Ltd. F60

69 Manor Park Road, Harlesden, London, NW10 4JX.

Tel: 0208 965 2510. Fax: 0208 963 0662.

sale@ariane-int.com

2001 is the 45th anniversary of RSI and we will have on display, as usual, our comprehensive range of high quality products. Make a point of checking out the highly-acclaimed Lee Cougan bicycles, New for this year are Catlike helmets from Spain and Dry Sports underwear from Italy. Along with our established brands Carnac, Ambrosio, Oktos, Marchisio, Gommitalia, Biemme, Casiraghi, Evian and Effe-ti. There are lots of exciting new products to see!

Ruption Ltd, see Split Second D10

Russell Sales Ltd. C45

Truma House, Eastern Avenue, Burton on Trent, DE13 0BB.

Tel: 01283 511883 Fax: 01283 511329.

Russell Sales

Twinny Load is a Towbar mounted cycle carrier which tilts to allow access to the boot. No more dirty equipment in the back of the car. Fully TUV certified. Foldy Car is a folding trailer which can carry upto six cycles above the box section.

Seventies Ltd. D51

32-35 Earl Street, Hastings, East Sussex, TN34 1SG.

Tel: 01424 718172. Fax: 01424 718168.

info@seventies.co.uk

www.seventies.co.uk

Shelly UK (Puky) C51

Shelly House, South Zeal, Devon,

EX20 2LA.

Tel: 01837 840 480. Fax: 01837 840 385.

j.candler@talk21.com

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