BikeBiz Bicycle and cycling retail news
The world’s largest sports retailer Decathlon is to use a 190,000 sq ft warehouse in Brackmills, Northamptonshire, reports The Northampton Chronicle.
Decathlon will use the warehouse, formerly used by Tesco, as its first UK distribution centre.
Company spokesman, Ricardo Rodriguez, said: “This distribution centre is ideally and strategically located to service our existing store network and also the proposed expansion of Decathlon’s business across the UK over the next few years. Decathlon sees significant potential and opportunity for expansion in the UK.”
That ‘significant expansion’ includes a hugely ambitious programme of 100 stores and 30 ‘Sports Villages’ on these shores, though the company has told BikeBiz previously that acheiving that aim is "less important than the growth", pointing to there now being less players in the market, providing room for expansion.
There’s more on those plans here.
