GoPro has appointed London based creative communications agency Canoe to oversee all PR activity in the UK with immediate effect.
"We all use GoPro, we all love GoPro; getting the call from the world's most versatile camera brand is something that Canoe could not be happier about. When you are fortunate enough to be able to draw the attention of brands such as GoPro it fills me with pride for what we have achieved to date and excitement towards what we will be able to do for them in the future,” said Canoe managing director Chris Carr.
“At GoPro, we are very excited to start working with Canoe. The UK is one of our key markets which is why it is particularly important to work with an agency that truly understands our brand and shares our vision for the path that lies ahead. We are confident that with Canoe’s passion for GoPro and their expertise across the board, they will make a great partner,” added director of communications Isabel Pakowski.
Ahead of Canoe’s SS18 press days in October, the latest offering from GoPro can be seen through appointment at the Canoe showroom on Brick Lane, London.