BikeBiz Bicycle and cycling retail news
With registration for the 2015 CSG UK house show now live, the distributor has added to the long list of reasons for dealers to pop by, confirming Hans Rey, as well as the debut of Guru Bike Fitting and new saddle off-shoot Fabric.
GT-sponsored mountain bike veteran Rey will add host a spin on the local trails of Poole with CSG customers who fancy a ride. Rey will feature at a special GT dinner on Monday 4th August. Dealers will be invited to ride the new GT Force and Sensor bikes as part of the guided ride.
As recently announced on BikeBiz here, CSG UK will introduce Hoffman Bikes into its portfolio for 2015. The line will be personally introduced by Mat Hoffman himself who is jetting in specifically to support the launch.
Mat commented; “My 2015 line of Hoffman Bikes is the best line ever produced. Like all Hoffman Bikes this line was inspired, tested and approved by my team and together we are eager to push the limits of BMX with the equipment we can trust our lives with. I’m super excited for our UK launch”.
Mat will also host a Hoffman dinner for selected BMX dealers on the evening of Sunday 3rd August.
The show will be at the company’s headquarters in sunny Poole on August 3rd/4th and 5th encompassing Cannondale, GT, Mongoose, Charge, Wethepeople, Hoffman, Sugoi, Eclat, Salt, Fuse Protection, Xposure and Muc Off.
Marketing manager Clive Gosling said of the event: “Bringing the show home is a bold move for us, but aside from the fact that it’s a bit of a drive for some dealers, it’s a beautiful place to come with great riding and we hope to give dealers a more in-depth experience of the brands this year by getting them out on some great bikes.
It has also allowed us to invest in an all-new showroom and training facility at HQ that will be used all year round to launch additional products and to provide sales and tech training for our dealers in 2015 and beyond.”
Prospective new CSG accounts may also now register to attend here.
Any questions can be directed to chris.hughes@cyclingsportsgroup.co.uk
