BikeBiz Bicycle and cycling retail news
For 2010 Madison will continue to provide visitors with interesting and business enhancing presentations in the area of iceBike* devoted specifically to seminars (and karaoke!). This year, attendees also have an opportunity to book one-to-one appointments with Jay Townley:
Jay Townley – One-To-One Sessions
This year Jay has kindly offered to give free of charge 20-minute one-to-one sessions with Madison customers that would like some business advice, or to discuss in greater depth the content of his thought provoking keynote speeches. Jay will be scheduling appointments at the ACT (Association of Cycle Traders) booth on the first floor of the main expo tent.
Daily seminars and itinery
Dennis Reid (Courtesy of the ACT)
11.00am
Daily Presentation (23rd, 24th & 25th Feb) : Boosting Sales and Improving Customer Retention
Reid will discuss how to identify, track and move the critical KPIs that drive business success. Discussion will revolve around a proven system for engaging staff to deliver exceptional service while maximising every sales opportunity, among other things.
Jay Townley
1.00pm
The ever popular ‘standing room only’ iceBike* keynote speaker is back once more with some new and different content on each day of iceBike*:
23rd February : Making your shop the brand!
Customers don’t buy the stuff you sell…they buy brand you!
24th February : How to deal with internet competition
your web site is a marketing tool!
25th February : embracing and managing change
recalibration in the face of a changing marketplace and consumer!
Madison Warehouse Tour
4.00pm
For a tour of the Madison distribution facility, please meet outside the seminar tent at this time.
It’s not too late to register for Madison’s house show. Simply visit www.icebike.co.uk to register.
