July BikeBiz now online

Have a flick through on Issuu or download the print magazine
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Have a flick through on Issuu or download the print magazine

The July issue of BikeBiz is now live and can be downloaded here. Alternatively, the magazine can be read at web flipbook Issuu.com.

Expect to see a full break down of the magazine's news in the coming days.

In this 72-page issue, the articles kick off with Chipps Chippendale's thoughts on why offering your customers a coffee can cement customer loyalty. See Chain Reaction on page 12.

Following this, industry opinions discusses workshop charges and asks whether the industry is too generous on pricing up jobs. See what others charge on page 14.

Future Publishing's John Stevenson talks Tour de France on page 16.

The month's main interview is with braking brand Clarks. BikeBiz talks to the skid specialists about keeping up with the market's big players, while offering sturdy product at a lower price.

Of particular interest to retail, comes the revelation that Halfords is to focus more time on quality service and product – Halfods commercial director Paul McClenaghan explains on page 23.

Mystery Shopper returns on page 26, taking a tour of cycling haven Cambridge. Seven stores were visited and rated for service - are you one of them?

Carlton Reid discusses fashion within cycling on page 28, borrowing views from TfL, Interbike's Richard Kelly and more...

BikeRadar Live is reviewed on page 30.

Following the recent spate of honours within the cycling trade and sport, page 32 reviews who has been awarded what and why.

The BMX coverage kicks off with a Haro brand spotlight on page 35, which also discusses 29-inch wheeled rigs, race teams and new product.

Corridori Cycle Sport talks cycle clothing and Bike It on page 36.

The Retail Only section kicks off on page 41. This begins with Mark Sutton's comment and goes on to feature prolific forum poster DocB's Lanchashire store, sector guides on BMX and cycle computers, as well as number crunching, the month's new product highlights, a green profile with Pedalite, company profile with Squirt, letters and Off The Record.

As usual, the magazine concludes with regular columnist Spokesman.

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