The Flow saddle, introduced at last year's Interbike, uses a elastomeric filament that is encapsulation-molded into a thermoplastic perimeter resulting in a suspended seating surface that dissipates load over a wide surface area.
The Fortune Magazine nomination is the second product award the saddle has won this year. In July, ID Magazine gave a the Flow saddle a Design Distinction Award.
This is one of the truly rare products that captures the attention of people outside the industry as much as it interests people within the industry, said US industry veteran John Neugent, president of SaddleCo.
Suggested retail pricing is $150 for the 255 gram titanium railed version and $130 for the 295 gram hollow chromoly railed version.