Muc-Off has revealed a line of athlete care products at the past week's Interbike show.
Developed alongside the academic minds at Brussels University, Muc Off's Nick Charlier told BikeBiz: "This isn't off the shelf stuff, we've sheet upon sheet of data to back some of the results that we've seen with the current range."
Spanning £15 through £24, the four product line includes a warm up, ultra endurance cream, explosive power cream and a muscle recovery solution. Products will be sold both individually and as part of a package when the range lands in October.
Charlier added: "In 2015 we're looking to introduce a shaving cream, skin lubricants that will prevent mud sticking to a rider, as well as a chamois cream."
Only dermatologically approved ingredients are used across the range, so you can be sure it's kind even to sensitive skin.
Also debuted from Muc-Off was a patent pedning chain cleaning device that removes the potential for dirt to be recycled with a dual bath system.
A scented biogrease and carbon gripper solution also join the catalogue.