Primal donates kit to Matt Brammeier's Africa Rising appeal

Primal is donating cycling clothing worth thousands of pounds to the Africa Rising Kit Appeal.
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Primal is donating cycling clothing worth thousands of pounds to the Africa Rising Kit Appeal.
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Primal is to donate thousands of pounds worth of cycling clothing the Africa Rising Kit Appeal. This is a donation appeal for cycle clothng and kit to be shipped for use by a cycling project in Rwanda, and was created by Team Data Dimension professional Matt Brammeier. BikeBiz.com ran a story on the appeal earlier this month.

James and Judith Smith, Directors at Primal Europe, said: “Primal believes that cycling is a positive influence globally. We are delighted to be able to assist with such a positive initiative and to be a small part of helping to change young peoples’ lives.”

Brammeier said: “It’s fantastic that Primal has decided to support what I believe is such a worthy cause – to help to give inspiration to those children in Rwanda who ironically have inspired me so much.”

The Africa Rising Kit Appeal is seeking cycle clothing – XS to M only – and kit, such as sunglasses and helmets.

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