SKS scoops iF Design Award - BikeBiz

SKS scoops iF Design Award

Diago honoured at prestigious awards
Author:
Publish date:
if_awards_350x350.jpg

The Diago mini pump has won a iF Design Award 2011 for its polished aluminium and gleaming plastic design.

SKS' Diago was one of 2,756 'registrations' from 43 countries, and was judged by 11 criteria, including:

  • design quality
  • finish
  • choice of materials
  • degree of innovation
  • environmental impact
  • functionality
  • ergonomics
  • visualization of intended use
  • safety
  • brand value + branding
  • universal design


The high-performance Diago pump reaches 10bar/144 psi, with a handle lock to fit securely in the frame mount, and is pitched primarily at road cyclists.

SKS product is available from three distributors in the UK: Chicken Cyclekit (01525 381347), Madison (0208 385 3385) and Raleigh (01773 532600).

Featured Jobs

cycles service promo

Shop Manager/ Head Mechanic

Cycleservice Limited I Sidmouth, East Devon I Salary: £22,000 Plus Share Incentives Available I Date Published Wednesday 30th May 2018

Giant St Paul Logo

Bike Fitter / Sales Person

Giant St Pauls I City of London I Salary: Negotiable Dependent on Experience I Date Published Thursday 21st June 2018

Sigma-Sports

Social Media Executive

Sigma Sports I Hampton Wick, Surrey I £22,000 to £24,000 per year I Date Published Monday 4th June 2018