London's Velorution has installed a cafe on its front deck to help lure in punters.
Designed for us by acclaimed Velorutionary Sebastian Conran and his team, the Barista Trike by Pashley and Lezyne complements the deck at No 75 Great Portland St.
Professional baristas have been installed too, offering robust roasts from Black Sheep coffee.
Meanwhile, the Biomega Concept Store has moved to its new location a few doors down at No 61 Great Portland St. Featuring minimalist design of these great bikes from Copenhagen, the concept store is the first of several Biomega stores in major capital cities to ope