Where will the Euro HQ for Litespeed, Merlin and Tomac be located?

Monte Carlo? Geneva? Paris? Nope, Swindon.
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According to http://www.bicycleretailer.com, the American Bicycle Group, parent company of Litespeed Titanium, Merlin Metalworks, Quintana Roo and Tomac USA, will open a European distribution and sales support centre in Swindon this August.

The Swindon office will service dealer accounts in the whole of Europe but, as is now becoming the norm, product will be shipped from the Netherlands.

Bicycle Retailer said the Swindon office will lead to reduced order turn-around and credit approval time.

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