Olympic champion and eleven time world champion cyclist Chris Hoy is to feature at the London Bike Show once more, with Evans-exclusive label Hoy Bikes signed up for its first public exhibition.
Evans is to showcase the entire range, including the junior models now available.
Sir Chris Hoy said: “The London Bike Show is a fantastic exhibition with lots going on throughout the days as well as some of the best brands in cycling on show. For me, the opportunity to be here showcasing what I’ve been working on for the last couple of years is really exciting and, although I’m slightly biased, I hope people like the bikes as much as I do.”
Following the acquisition of VOS Media by Telegraph Media Group in February 2013, the organisers launched the Triathlon Plus Show, which will run alongside The London Bike Show in 2014.
In partnership with Future Publishing, the Show will be aimed at triathletes of all abilities and the organisers are expecting the show to attract an additional 10,000 visitors to the event. The London Bike Show will also run alongside The Telegraph Outdoor Adventure & Travel Show with one ticket giving visitors access to all three events.
The exhibitions are set for the Excel Centre in east London and will run from February 13th to 16th, 2014. Last year the event attracted over 38,000 visitors.
Exhibition space enquiries can be directed to either Frazer Clifford on 07889 362775 or Matt Letch on 07951 601109.