Firm provides early look at new range to be unveiled at Friedrichshafen

Sneak peek at Sugoi’s Eurobike line-up

Dorel-owner apparel brand Sugoi has released details of some of spring 2011 collection, due to debut at Eurobike.

We’ve got pics here.

The highlights include a redesign and upgrade for every single pair of the firm’s cycle shorts, including the new straps system of the Women’s RSE bib shorts and leg closure of the award-winning RS shorts. The range will also include a new series of shorts – named RPM, or Revolutions Per Minute. Available in a Men’s and a Women’s version, plus a Men’s bib, the RPM shorts are made of Sugoi’s-own new fabric innovation P3 – a lightweight technical garment featuring a sleek surface, proving stretch comfort and muscle support.

New jerseys will also form part of the spring 2011 collection, as will an update of its Race and Recovery (R+R) compression product line. R+R will see new calf sleevs, a Men’s and Women’s knicker and gender-specific compression socks, complete with new colours and sporting the new compression logo.

The firm will be in Hall 5, Booth 502 at the show.

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