Startup creates World Cup app for cyclists

Cycling startup Cobi has created a custom app that is designed to give cyclists on-the-go updates from the World Cup whilst in the saddle.

The app, which is designed to be used with the brand’s Cobi.bike bicycle phone holder and front-facing light, provides real-time game highlights and information on goals and team updates. For “minimal distraction” it also provides an audio readout of results.

“Had to stay late at work again? Underestimated the journey time to a football-screening party? Then check out our new module that will keep you safely up-to-date with live tournament news even on the move,” commented the creators.

The app is available immediately on iOS devices through an update to the standard Cobi smart device app.  

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