In volume terms, the companies who have agreed to take part in the fortnightly BikeBizBarometer account for probably 90+ percent of the UK market.
There are big companies, there are little companies. There are wholesalers and assemblers. There are major distributors. There are one-man bands. There are BA members and non-members.
Volume brands. Sexy brands. The BikeBizBarometer has them in spades.
The survey results will therefore be highly representative of how UK suppliers are feeling on a rolling, fortnightly basis.
None of the individual survey responses can be tracked or traced. This is a strictly anonymous survey so that’s why none of the names of the panelists are being given here. But it’s safe to say that it would be easier to list those NOT taking part.