Tag Archives: ambassador

Tom Boonen is set to become the global brand ambassador of La Passione. The brand, founded by Giuliano Ragazzi and Yurika Marchetti, has chosen its new ambassador to “further strengthen the core values that link it to the cycling world”. “It is pretty well-known that the name of the company …

Fabian Cancellara will be the new Selle Italia brand ambassador with a direct commitment to the development of new products. The partnership will be extended also to all the Chasing Cancellara events and with a particular focus on supporting youth cycling through the Swiss Racing Academy. “There’s a common path …

Bosch eBike Systems has announced British mountain biker Tracy Moseley as its first UK-based brand ambassador. The partnership, which commenced on 1st July 2020, will see Moseley represent Bosch at future e-bike events, kicking off with the first EWS-E race in Zermatt, Switzerland on 28th August. The new ambassadorial role …

Reigning UCI World Time Trial Champion Chloe Dygert is to become an official Wattbike ambassador. “We’re absolutely delighted to be working with Chloé, and to be able to support such a talented athlete in the very early years of their career,” said Richard Baker, CEO of Wattbike. “Chloé has incredible …

One Pro Nutrition is looking to recruit new ambassadors to join the brand. Looking for those who #GoONEBetter in their own everyday sport or activity, the Ambassador Programme is open to all abilities. Entry is via an online form on the website and entries are open until 1st March 2020. …

It will be the official route partner of the Transcontinental Race in 2020

The five-time world champion in road, cyclocross and mountain biking was in attendance at the last two editions of the event

Fabian Cancellara has become a new brand ambassador of ABUS. Cancellara said: “I am a perfectionist. Anyone who knows me, also knows that I am testing my material extensively and that my demands are very high. The GameChanger has convinced me with its great aero characteristics. The airflow feels nearly …

#teamcyclorise will be spreading the word about Cyclorise and its brands

"The SLe gives me the opportunity to go back out on rides I thought were no longer possible," he says