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Tag Archives: Children’s Bikes

Nurturing the riders of the future

Historically, there has been little data collected centring on the kids’ sector in the cycling market. However, the Bicycle Association is working on market intelligence and is looking for the trade to support and join this initiative. This will benefit retailers as well as brands, helping us understand consumer trends in our …

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Revolutionising the marketplace

How long was Black Mountain in the works?From the ‘eureka’ moment to launch was over seven years ago now. My background is in motorsport engineering, and working with the likes of F1 and World Superbike companies meant I knew design, testing and refinement were things that were not to be …

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Frog leaps forward

Frog Bikes has so far had a winning year, having expanded its operations in the US and had a visit from the US ambassador. Not bad for a children’s bike brand founded only five years ago. Frog’s most recent accolade was receiving the Queen’s Award for Enterprise at a ceremony …

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